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The Problem
You've made it to $15-20k MRR on your own. You have some pipeline, but you're feeling stuck. Folks seem interested on the call, but they drop after the demo to "think about it and get back to you." Your sales cycles are inconsistent, and you're not sure how to make them better. You're frustrated because your product is great, and you have customers, but you don't know why more folks aren't converting.
01. Sales Process
You feel stuck with sales - and you don’t know how to fix it.
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You're unsure what advice to believe and what's noise
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You're not sure where your calls are breaking down and where to put your efforts
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You're busy juggling sales and 100 different things so you can't spend too much time on learning
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You know sales is important, but struggling to prioritize it
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You can't hire a sales rep yet because you don't have anything concrete to hand off
02. The Basic of Sales
You need a better way:
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A simple, step-by-step approach that doesn’t feel sleazy
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Support from someone who understands tech and product mindsets
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Tools and templates that save you hours every week
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Confidence that you can talk to customers and ask for the sale
How We Help
Every day you wait to figure out your sales process, your competitors win deals. SalesMVP Lab breaks down the components of sales into a system that founders can understand and implement. You'll learn how to structure your calls, how to run your discovery, how to frame your demo, how to do your pitch, and how to follow-up effectively. Everything is based on frameworks that connect into a selling system. Made specifically for founders, not sales reps.
What others are saying:
I would definitely recommend SalesMVP Lab to any technical founder that doesn’t know how to do sales. I was struggling to benchmark against industry standards and felt scared of the sales process. I thought sales was manipulative and cheesy. SalesMVP Lab made me realize that sales done well is not only helpful to the business, but also to customers. Through a series of exercises, we were able to outline a roadmap for our sales process, create structure, and feel more confident with how we do sales.
- Andrew Goldis, Founder @ Currents.dev
The TL;DR version is that I feel I have guidance and support from an expert, with advice and encouragement from the community - and the benefit of all this is that I have confidence I am moving our sales process in the right direction.
- Co-Founder & CEO, Sitebulb
Our main challenge was closing more business. We had some inklings that we might need to move to a sales-assisted or sales-led model. Both being technical founders had very little experience with that. This engagement has changed the trajectory of our company in a positive way. We closed an amazing, huge logo and we grew revenue by 37% in four months.
– Kareem Mayan, Co-Founder @ Savio.io
01
Courses
Access video courses and a how-to resource library to learn all of the theory of sales. Everything from frameworks, to scripts, to call structures - it's all broken down so you can learn each component quickly.
Not sure?
If you made it this far, you probably know you need help with sales. But coaches can be annoying, I get it.
Here's how this call goes. You talk about your sales process and where you're struggling. I give you advice. You either believe in the advice or not.
If you're interested, you can ask me about my coaching packages and how I work with founders. But I won't bring it up or do a hard sell, because that's pushy as fuck. Which I don't do.
03
Coaching
Figure out exactly how you can get better through group coaching, office hours, 1:1 coaching, and call reviews. Get guidance from an expert who's done this at many startups for many years. Understand what's holding you back, get feedback on your sales execution, and start making progress quickly.
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Community
Get support and accountability from other founders going through the same stuff as you are. Learn together in group webinars, DM members of the coaching community, participate in discussion boards, and high-five your wins. You're not in it alone anymore.
